Tempt the Parents
by Janine
(Frederick, Maryland, US)
I work at a middle school and the PTSA sponsored a fundraiser from Java Joe's which was basically coffee and teas. This fundraiser was successful; however, does not have a large variety of choices to purchase.
My suggestion is to combine both Gianni and Java Joe. I personally would purchase from both -- who doesn't love coffee and cookies together?
Another suggestion to make sales increase is to sell at local area grocery stores, but definitely have samples. Shoppers love samples and 50% will purchase the product after sampling.

